Simplify and ad lightness. A mantra that has characterized Lotus cars since the company's inception. In practice, it has always manifested itself in sports cars in its purest form and a prime example of this is the first generation of the Elise, better known as the Elise S1. The product plan was simple. A sports car that focuses on driving pleasure above all else and when you think about it, that's exactly what a sports car should be. With weight as the main focus, you start small. 2-seater, man...